• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Marketing Analytics Course Catalog

    • Status: Free
      Free
      C

      Coursera Project Network

      How to setup a followers campaign on Twitter

      Skills you'll gain: Advertising Campaigns, Social Media Campaigns, Online Advertising, Social Media Marketing, Social Media, Campaign Management, Target Audience

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Pesquisa de Mercado com Métodos Quantitativos

      Skills you'll gain: Quantitative Research, Survey Creation, Sampling (Statistics), Data Collection, Market Research, Data Analysis, Research Methodologies, Statistical Analysis, Data Quality

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Storytelling and Persuading with Data and Digital Technology

      Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization, Digital Transformation, Data Literacy, Infographics, Persuasive Communication, Data Science, Storytelling, Influencing, Data-Driven Decision-Making, Customer Engagement, Presentations, Analytics, Customer Insights, Microsoft PowerPoint

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Data Science Decisions in Time: Using Data Effectively

      Skills you'll gain: Reinforcement Learning, Data-Driven Decision-Making, Decision Tree Learning, Markov Model, Data Analysis, Time Series Analysis and Forecasting, Bayesian Statistics, Statistical Methods, Anomaly Detection, Probability Distribution, Machine Learning Methods, Statistical Analysis, Sampling (Statistics)

      Intermediate · Course · 1 - 3 Months

    • F

      Fundação Instituto de Administração

      Hábitos do Consumidor

      Skills you'll gain: Consumer Behaviour, Target Market, Strategic Marketing, Marketing Psychology, Marketing Strategies, Customer Retention, Customer Insights, Market Analysis, Sociology, Culture, Economics, Policy, and Social Studies

      Beginner · Course · 1 - 4 Weeks

    • R

      Rice University

      Einführung in die Datenanalyse mit Excel

      Skills you'll gain: Microsoft Excel, Graphing, Spreadsheet Software, Pivot Tables And Charts, Excel Formulas, Data Analysis, Data Import/Export, Scatter Plots, Histogram, Data Presentation, Data Manipulation

      Mixed · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      كيفية إنشاء قناة في تحليلات فيسبوك

      Skills you'll gain: Marketing Channel, Marketing Effectiveness, Sales Strategy, Sales Process, Facebook, Sales, Marketing, Lead Generation, Campaign Management, Marketing Analytics, Web Analytics

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      Favoriser les interactions dans les groupes sur Facebook

      Skills you'll gain: Drive Engagement, Facebook, Community Organizing, Student Engagement, Discussion Facilitation, Community Development, Education and Training, Collaborative Software

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      Modifier et améliorer votre publicité Facebook

      Skills you'll gain: Content Performance Analysis, Online Advertising, Facebook, Digital Advertising, Advertising Campaigns, Web Analytics, Advertising, Target Audience

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      زيادة عدد المتابعين عبر البحث عن الكلمات الرئيسية والهاشتاغ

      Skills you'll gain: Content Performance Analysis, Instagram, TikTok, Social Media, Social Media Marketing, Growth Strategies, Social Media Strategy, Pinterest, Keyword Research, Drive Engagement

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Instructor Network

      GenAI for IT Project Managers

      Skills you'll gain: Project Risk Management, Technical Management, Risk Management, Project Management, Information Technology, Internal Communications, Generative AI, Innovation, Ethical Standards And Conduct, Decision Making

      Beginner · Course · 1 - 4 Weeks

    • G

      Google Cloud

      Getting Started with BigQuery Machine Learning

      Skills you'll gain: Google Cloud Platform, Big Data, Applied Machine Learning, Predictive Modeling, Analytics, Predictive Analytics

      Beginner · Project · Less Than 2 Hours

    Marketing Analytics learners also search

    Business Analysis
    Market Research
    Customer Analytics
    Economic Policy
    Business Statistics
    Business English
    Business Calculus
    Business Skills
    1…263264265…323

    In summary, here are 10 of our most popular marketing analytics courses

    • How to setup a followers campaign on Twitter: Coursera Project Network
    • Pesquisa de Mercado com Métodos Quantitativos: Fundação Instituto de Administração
    • Storytelling and Persuading with Data and Digital Technology: University of Maryland, College Park
    • Data Science Decisions in Time: Using Data Effectively: Johns Hopkins University
    • Hábitos do Consumidor: Fundação Instituto de Administração
    • Einführung in die Datenanalyse mit Excel: Rice University
    • كيفية إنشاء قناة في تحليلات فيسبوك: Coursera Project Network
    • Favoriser les interactions dans les groupes sur Facebook: Coursera Project Network
    • Modifier et améliorer votre publicité Facebook: Coursera Project Network
    • زيادة عدد المتابعين عبر البحث عن الكلمات الرئيسية والهاشتاغ: Coursera Project Network

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok