Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Coursera
Skills you'll gain: Google Analytics, Ad Hoc Reporting, Management Reporting, Performance Reporting, Web Analytics, Marketing, Web Development
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Customer Acquisition Management, Marketing Analytics, Branding, Brand Management, Customer Engagement, Target Audience, Lead Generation, Customer Insights, Marketing Channel, Marketing, Web Analytics, Brand Loyalty, Marketing Strategies, Campaign Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Target Audience, Marketing Effectiveness, Advertising Campaigns, Customer Insights, Online Advertising, Content Creation, Facebook, Data Import/Export, Social Media, Social Media Marketing, Business Marketing, Business Analytics
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Workplace inclusivity, Workplace Bullying Intervention, Diversity Training, Diversity and Inclusion, Diversity Equity and Inclusion Initiatives, Active Listening, Diversity Awareness, Conflict Management, Relationship Building, Cultural Diversity, Empathy, Social Skills, People Management, Cultural Responsiveness, Interpersonal Communications, Employee Engagement, Professionalism, Empowerment, Cultural Sensitivity, Communication
Beginner · Specialization · 1 - 3 Months

Salesforce
Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Lead Generation, Sales Development, Sales Prospecting, Cold Calling, Emotional Intelligence, Consultative Selling, Phone Sales, Sales, Sales Strategy, Rapport Building, Empathy, Active Listening, Value Propositions, Persona Development
Beginner · Course · 1 - 3 Months

American Museum of Natural History
Skills you'll gain: Health Disparities, Social Determinants Of Health, Infectious Diseases, Immunology, Epidemiology, Public Health, Pathology, Microbiology, Mathematical Modeling, Molecular Biology, Taxonomy, Cell Biology, Diagnostic Tests, Clinical Trials
Intermediate · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: digital literacy, Media and Communications, Digital Communications, Interpersonal Communications, Empathy & Emotional Intelligence, Conflict Management, De-escalation Techniques
Mixed · Course · 1 - 3 Months

Pontificia Universidad Católica del Perú
Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Content Strategy, Business Strategies, Market Research, Content Creation, Creative Design, Target Audience, Value Propositions
Beginner · Course · 1 - 3 Months

University of Geneva
Skills you'll gain: Data Synthesis, Analytical Skills, International Relations, Economic Development, Statistics, Economics, Market Opportunities, Data Analysis, Labor Compliance, Social Studies, Data Quality, Transportation Operations
Intermediate · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: Recognizing Others, Empathy, Rapport Building, Relationship Building, Interpersonal Communications, Social Skills, Leadership, Compassion, Teamwork, Communication, Active Listening, Self-Awareness
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Canva (Software), Graphic and Visual Design Software, Graphic Design, Design, Collaborative Software, Design Software, Content Creation, User Accounts, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Animations, Storyboarding, Multimedia, Content Creation, Editing, User Accounts, Marketing
Beginner · Guided Project · Less Than 2 Hours