Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.
University of Illinois Urbana-Champaign
Skills you'll gain: Business Planning, Solution Design, Consumer Behaviour, Sustainable Development, Entrepreneurship, Sustainable Business, Market Opportunities, Needs Assessment, Market Analysis, Ideation, Product Development, Environmental Issue, Business, Qualitative Research, Sustainability Reporting, Behavioral Economics, Social Sciences, Business Development, Cultural Sensitivity, Empathy & Emotional Intelligence
Beginner · Course · 1 - 3 Months
Kennesaw State University
Skills you'll gain: Customer Retention, Trustworthiness, Social Impact, Expectation Management, Corporate Sustainability, Brand Loyalty, Customer Relationship Management, Customer Insights, Customer experience strategy (CX), Sustainable Development, Human Resource Strategy, Customer Relationship Building, Consultative Approaches, Diversity Marketing, Customer Analysis, Value Propositions, Business Ethics, Business Strategy, Business, Marketing
Beginner · Specialization · 1 - 3 Months

University of Washington
Skills you'll gain: Verbal Communication Skills, Persuasive Communication, Presentations, Business Writing, Peer Review, Business Communication, Public Speaking, Business Planning, Marketing, English Language, Business Marketing, Vocabulary, Grammar
Intermediate · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: User Experience Design, User Story, Prototyping, Wireframing, User Centered Design, Ideation, Conceptual Design, Interaction Design, User Interface (UI), Usability Testing, Storyboarding, Mockups, User Research
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Creative Design, Social Media Content, Content Creation, Graphic Design, Branding, Brand Management, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Style Guides, Logo Design, Branding, Marketing Design, Marketing Materials, Graphic Design, Brand Management, Media Strategy, Organizational Skills
Intermediate · Guided Project · Less Than 2 Hours

ESSEC Business School
Skills you'll gain: Negotiation, Communication, Conflict Management, Relationship Building, Leadership, Interpersonal Communications, Persuasive Communication, Value Propositions, Active Listening, Stakeholder Management
Beginner · Course · 1 - 3 Months

Georgia Institute of Technology
Skills you'll gain: Sales Presentation, Presentations, Verbal Communication Skills, Public Speaking, Business Correspondence, English Language, Cultural Diversity, Professional Networking, Intercultural Competence, Communication, Cultural Sensitivity, Business Writing, Setting Appointments, Writing
Mixed · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Brand Strategy, Global Marketing, Marketing Psychology, Consumer Behaviour, Brand Management, Cultural Diversity, Brand Awareness, Cultural Sensitivity, Culture, Intercultural Competence, Marketing Strategies, Marketing
Beginner · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainable Business, Strategic Prioritization, Corporate Sustainability, Prioritization, Business Ethics, Sustainable Development, Adaptability, Governance, Accountability, Emotional Intelligence, Open Mindset, Social Impact, Discussion Facilitation, Diversity and Inclusion, Ethical Standards And Conduct, Strategic Thinking, Advocacy, Change Management, Strategic Decision-Making
Beginner · Specialization · 1 - 3 Months

The University of Tokyo
Skills you'll gain: Photography, Art History, Aesthetics, Cultural Diversity, Storytelling
Beginner · Course · 1 - 4 Weeks

CVS Health
Skills you'll gain: Active Listening, Call Center Experience, De-escalation Techniques, Greeting Customers, Growth Mindedness, Customer Service, Empathy, Interviewing Skills, Cross Selling, Data Entry, Customer Relationship Building, Upselling, Teamwork, Customer Complaint Resolution, Conflict Management, Retail Store Operations, Transaction Processing, Cash Register Operation, Communication, Time Management
Beginner · Professional Certificate · 3 - 6 Months