• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • 2

    28DIGITAL

    Approximation Algorithms

    Skills you'll gain: Algorithms, Graph Theory, Computational Thinking, Applied Mathematics, Theoretical Computer Science, Operations Research, Linear Algebra

    4.7
    Rating, 4.7 out of 5 stars
    ·
    33 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Social Determinants of Health: Data to Action

    Skills you'll gain: Social Determinants Of Health, Health Equity, Health Disparities, Health Systems, Community Health, Public Health, Health Informatics, Healthcare Ethics, Health Policy, Maternal Health, Systems Thinking, Statistical Software, Data Analysis, Box Plots, Data Ethics, Substance Abuse, Research Methodologies, Correlation Analysis, Scatter Plots, Environmental Monitoring

    4.8
    Rating, 4.8 out of 5 stars
    ·
    21 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Introducción a las humanidades digitales

    Skills you'll gain: digital literacy, Open Source Technology, Human Computer Interaction, Design Thinking, Program Development, Community Development, Data Mapping, Liberal Arts, Project Planning, Technical Communication, Data Analysis Software, Research Methodologies, Intellectual Property, Computer Science

    4.7
    Rating, 4.7 out of 5 stars
    ·
    52 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a buyer persona diagram for businesses with Creately

    Skills you'll gain: Diagram Design, Persona Development, User Accounts, Target Audience, Graphic Design, Collaborative Software, Productivity Software, Market Analysis

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Colorado Boulder

    Introduction to Python for Scientific Computing

    Skills you'll gain: Scientific Visualization, NumPy, Data Visualization, Debugging, Matplotlib, Numerical Analysis, Engineering Calculations, Integrated Development Environments, Computational Thinking, Engineering Analysis, Programming Principles, Jupyter, Data Analysis, Computer Programming

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Behavioral Design

    Skills you'll gain: Behavioral Economics, Human Centered Design, Consumer Behaviour, Economics, Social Sciences, Design and Product, Research Design, Decision Making, Business Ethics, Social Impact

    5
    Rating, 5 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Advanced Speaking and Listening Project

    Skills you'll gain: Verbal Communication Skills, Public Speaking, Communication, Active Listening, Planning, English Language, Organizational Skills, Detail Oriented, Creativity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    46 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Emprendimiento y métodos ágiles de desarrollo en videojuegos

    Skills you'll gain: Scrum (Software Development), Value Propositions, Sprint Retrospectives, Business Modeling, Video Game Development, Customer Analysis, Agile Methodology, Presentations, Entrepreneurship, Target Audience, Sprint Planning, Backlogs, Agile Project Management, Market Opportunities

    4.5
    Rating, 4.5 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    A starter’s guide to Open Science

    Skills you'll gain: Data Sharing, Educational Materials, Education and Training, General Science and Research, Science and Research, Scientific Methods, Research, Research Design, Research Methodologies, Experimentation, Peer Review, Data Access, Ethical Standards And Conduct, Data Store, Interoperability, Metadata Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    18 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Advanced HR Leadership & Strategy for SHRM Exams Prep

    Skills you'll gain: Talent Acquisition, Leadership Development, Diversity Equity and Inclusion Initiatives, HR Tech, Human Resource Strategy, Workplace inclusivity, Recruitment, Strategic Leadership, Human Resources Information System (HRIS), Cultural Diversity, Organizational Effectiveness, Team Building, Decision Making, Employee Onboarding, Innovation, Change Management

    4
    Rating, 4 out of 5 stars
    ·
    29 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Politecnico di Milano

    Platform Thinking: Innovation in digital business models era

    Skills you'll gain: Data Strategy, Business Modeling, Data Ethics, Design Thinking, Innovation, Customer Data Management, Augmented and Virtual Reality (AR/VR), Market Opportunities, Data Governance, Technology Strategies, Data Management, Data-Driven Decision-Making, Platform As A Service (PaaS), Product Development, Big Data, Customer Insights, Strategic Thinking, Systems Thinking, Digital Transformation, Business Transformation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    100 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Introduction to Using Generative AI in Public Health

    Skills you'll gain: Prompt Engineering, Large Language Modeling, LLM Application, ChatGPT, Generative AI, Responsible AI, Healthcare Ethics, Public Health, Data Ethics, Health Policy, Health Informatics, Medical Science and Research, Artificial Intelligence, Microsoft Copilot, Emerging Technologies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Mixed · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research & business intelligence mastery
market research essentials for marketing management
market research methods and data analysis certificate
market research: analyze, forecast & apply
market research: analyze, apply & evaluate
market research and analysis for tech industries
1…224225226…346

In summary, here are 10 of our most popular market research courses

  • Approximation Algorithms: 28DIGITAL
  • Social Determinants of Health: Data to Action: University of Minnesota
  • Introducción a las humanidades digitales: Universidad Nacional Autónoma de México
  • Create a buyer persona diagram for businesses with Creately: Coursera
  • Introduction to Python for Scientific Computing: University of Colorado Boulder
  • Behavioral Design: Pontificia Universidad Católica del Perú
  • Advanced Speaking and Listening Project: University of California, Irvine
  • Emprendimiento y métodos ágiles de desarrollo en videojuegos: Universidad de los Andes
  • A starter’s guide to Open Science: Erasmus University Rotterdam
  • Advanced HR Leadership & Strategy for SHRM Exams Prep: Board Infinity

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok