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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • C

      Coursera Instructor Network

      GenAI for Project Managers: Scaling with GenAI

      Skills you'll gain: Innovation, Project Management, Project Management Life Cycle, Generative AI, Cost Reduction, Collaborative Software, Project Planning, Resource Allocation, Productivity Software, Process Improvement, Automation, Artificial Intelligence

      4.5
      Rating, 4.5 out of 5 stars
      ·
      10 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Resampling, Selection and Splines

      Skills you'll gain: Data Science, Statistical Machine Learning, Dimensionality Reduction, Advanced Analytics, Statistical Modeling, Statistical Analysis, Sampling (Statistics), Statistical Methods, Regression Analysis, Statistical Inference, Machine Learning Methods, Predictive Modeling, Probability Distribution, Performance Tuning

      5
      Rating, 5 out of 5 stars
      ·
      8 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      D

      Dartmouth College

      Predictive Analytics

      Skills you'll gain: Business Ethics, Predictive Analytics, Scikit Learn (Machine Learning Library), Digital Transformation, Data-Driven Decision-Making, Feature Engineering, Applied Machine Learning, Statistical Machine Learning, Classification And Regression Tree (CART), Regression Analysis, Python Programming, Cloud Computing, Data Quality, Performance Metric, Artificial Neural Networks

      Intermediate · Course · 1 - 3 Months

    • C

      Coursera Project Network

      How to edit photos for Social media with Canva

      Skills you'll gain: Canva (Software), Photo Editing, Instagram, Social Media Content, Social Media, Content Creation, Social Media Marketing, User Accounts, Dashboard

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Data Visualization using dplyr and ggplot2 in R

      Skills you'll gain: Ggplot2, Tidyverse (R Package), Data Analysis, Exploratory Data Analysis, R Programming, Data Visualization Software, Data Wrangling, Data Manipulation

      4.9
      Rating, 4.9 out of 5 stars
      ·
      19 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      I

      Illinois Tech

      Variable Selection, Model Validation, Nonlinear Regression

      Skills you'll gain: Statistical Inference, Statistical Methods, Statistical Analysis, Regression Analysis, Statistical Modeling, R Programming, Probability & Statistics, Advanced Analytics, Predictive Modeling, Mathematical Modeling, Data Validation, Probability

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      7 reviews

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Instructor Network

      GenAI for Sales Operations Specialists

      Skills you'll gain: Sales Operations, Sales Process, Generative AI Agents, Sales Management, Sales Strategy, Sales, Business Ethics, Customer Relationship Management (CRM) Software, Prompt Engineering, Customer Relationship Management, Data-Driven Decision-Making

      Intermediate · Course · 1 - 4 Weeks

    • J

      Johns Hopkins University

      Cours intensif sur la science des données

      Skills you'll gain: Data Science, Data Literacy, Project Design, Data Analysis, Data Management, Data Presentation, Data-Driven Decision-Making, Business Analytics, Performance Metric, Machine Learning, Statistical Inference

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      How to Implement and Evaluate Communication Campaigns

      Skills you'll gain: Campaign Management, Advertising Campaigns, Communication Planning, Paid media, Social Media Campaigns, Program Evaluation, Content Performance Analysis, Strategic Communication, Media Planning, Earned Media, Program Implementation, Promotional Strategies, Marketing Effectiveness, Integrated Marketing Communications, Media Strategy, Communication Strategies, Owned Media, Plan Execution, Key Performance Indicators (KPIs)

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      How Google does Machine Learning en Français

      Skills you'll gain: Google Cloud Platform, Data Strategy, Tensorflow, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), MLOps (Machine Learning Operations), PyTorch (Machine Learning Library), Data Ethics, Applied Machine Learning, Deep Learning, Big Data, Jupyter, Data Processing, Data Pipelines

      4.3
      Rating, 4.3 out of 5 stars
      ·
      16 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Scaling Product and Processes

      Skills you'll gain: Growth Strategies, Entrepreneurship, Performance Measurement, Key Performance Indicators (KPIs), Go To Market Strategy, Sales Management, Product Management, Sales Strategy, Product Development, Operational Efficiency, Business Strategies, Price Negotiation, Customer Acquisition Management, Customer Insights, Fundraising

      4.6
      Rating, 4.6 out of 5 stars
      ·
      13 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      R

      Rutgers the State University of New Jersey

      Robotic Process Automation (RPA) in Accounting and Auditing

      Skills you'll gain: Robotic Process Automation, Business Process Automation, Automation, Financial Auditing, Workflow Management, Artificial Intelligence, Auditing, Accounting and Finance Software, Excel Macros, Emerging Technologies, Digital Transformation, Natural Language Processing, Systems Integration, Unstructured Data, Scalability, Data Management

      Intermediate · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular marketing analytics courses

    • GenAI for Project Managers: Scaling with GenAI: Coursera Instructor Network
    • Resampling, Selection and Splines: University of Colorado Boulder
    • Predictive Analytics: Dartmouth College
    • How to edit photos for Social media with Canva: Coursera Project Network
    • Data Visualization using dplyr and ggplot2 in R: Coursera Project Network
    • Variable Selection, Model Validation, Nonlinear Regression: Illinois Tech
    • GenAI for Sales Operations Specialists: Coursera Instructor Network
    • Cours intensif sur la science des données: Johns Hopkins University
    • How to Implement and Evaluate Communication Campaigns: University of Colorado Boulder
    • How Google does Machine Learning en Français: Google Cloud

    Skills you can learn in Marketing

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    Brand (13)
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    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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