• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Driving Operational Performance

    Skills you'll gain: Process Analysis, Operational Performance Management, Capacity Planning, Operational Analysis, Key Performance Indicators (KPIs), Operations Management, Operational Efficiency, Business Operations, Process Optimization, Business Metrics, Business Workflow Analysis, Performance Analysis, Business Process Management, Return On Investment, Customer Analysis, Resource Utilization, Customer experience improvement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Precalculus: Mathematical Modeling

    Skills you'll gain: Data Analysis, Applied Mathematics, Mathematical Modeling, Analytical Skills, Statistics, Systems Of Measurement, Correlation Analysis, Regression Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    95 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Putting the Personal in Personalized Nutrition

    Skills you'll gain: Nutrition and Diet, Clinical Nutrition, Precision Medicine, Personal Care, Microbiology, Molecular Biology, Public Health

    4.6
    Rating, 4.6 out of 5 stars
    ·
    22 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Cambridge

    Law and Genetics

    Skills you'll gain: Intellectual Property, Law, Regulation, and Compliance, Medical Privacy, Biotechnology, Regulation and Legal Compliance, Legal Research, Life Sciences, Healthcare Ethics, Emerging Technologies

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    How Science Turns Data Into Knowledge

    Skills you'll gain: Data Literacy, Statistical Hypothesis Testing, Scientific Methods, Data Analysis, Experimentation, Research Design, Research, Peer Review, Probability & Statistics, Statistical Inference, Statistical Methods, Media and Communications

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Michigan State University

    Capstone - Launch Your Own Business!

    Skills you'll gain: Product Development, Entrepreneurship, Business Planning, Operations Management, Operations, Accounting, Business, Small Business Accounting, Legal Risk, New Business Development, Business Development, Commercial Laws, Digital Advertising, Financial Statements, Marketing, Business Strategy, Cash Flows

    4.8
    Rating, 4.8 out of 5 stars
    ·
    144 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    B

    Banco Interamericano de Desarrollo

    Perspectives in Digital Transformation: Agribusiness

    Skills you'll gain: Digital Transformation, Business Transformation, Sustainability Standards, Operational Efficiency, Business Technologies, Sustainable Business, Internet Of Things, Technology Solutions, Innovation, Market Trend, Trend Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    45 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Security and Ethical Hacking

    Skills you'll gain: AI Security, Penetration Testing, Network Security, Exploitation techniques, Open Web Application Security Project (OWASP), Cyber Security Assessment, Unix, Computer Security, Network Monitoring, Application Security, Cybersecurity, Artificial Intelligence and Machine Learning (AI/ML), Cryptographic Protocols, Network Protocols, Cryptography, Security Awareness, Generative AI Agents, Server Side, Web Applications, Machine Learning Algorithms

    4.5
    Rating, 4.5 out of 5 stars
    ·
    12 reviews

    Intermediate · Specialization · 3 - 6 Months

  • A

    Alfaisal University | KLD

    المؤشرات الاقتصادية | Economic Indicators

    Skills you'll gain: Economic Development, Performance Analysis, Economics, Business Economics, International Finance, Market Data, Business Valuation, Financial Acumen, Key Performance Indicators (KPIs), Business Metrics, Equities, Supply And Demand, Payment Systems, Market Dynamics

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Fundamentals of Data Warehousing

    Skills you'll gain: Data Warehousing, Data Architecture, Data Storage, Extract, Transform, Load, Database Architecture and Administration, Data Integration, Star Schema, Cloud Storage, Data Mart, Database Design, Snowflake Schema, Query Languages, Metadata Management

    3.8
    Rating, 3.8 out of 5 stars
    ·
    67 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Leeds

    Aeroecology: Exploring Biodiversity with Radar

    Skills you'll gain: Environmental Monitoring, Environmental Regulations, Environment, Taxonomy, Geospatial Information and Technology, Environmental Science, Spatial Data Analysis, Research, Scientific Visualization, Data Literacy, Biology, Data Visualization, Physics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Applied Statistics for Data Analytics

    Skills you'll gain: Probability & Statistics, Statistical Analysis, Statistics, Statistical Hypothesis Testing, Statistical Visualization, Descriptive Statistics, Data Analysis, Histogram, Probability Distribution, Correlation Analysis, Statistical Inference, Estimation, Simulation and Simulation Software, Sampling (Statistics), Large Language Modeling, Spreadsheet Software

    4.9
    Rating, 4.9 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 4 Weeks

1…193194195…340

In summary, here are 10 of our most popular market research courses

  • Driving Operational Performance: University of Pennsylvania
  • Precalculus: Mathematical Modeling: Johns Hopkins University
  • Putting the Personal in Personalized Nutrition: University of Illinois Urbana-Champaign
  • Law and Genetics: University of Cambridge
  • How Science Turns Data Into Knowledge: University of Michigan
  • Capstone - Launch Your Own Business!: Michigan State University
  • Perspectives in Digital Transformation: Agribusiness: Banco Interamericano de Desarrollo
  • Security and Ethical Hacking: University of Colorado Boulder
  • المؤشرات الاقتصادية | Economic Indicators: Alfaisal University | KLD
  • Fundamentals of Data Warehousing: LearnQuest

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok