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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: Free
      Free
      C

      Coursera Project Network

      Custom Reports in Google Analytics

      Skills you'll gain: Google Analytics, Ad Hoc Reporting, Data Literacy, Data Compilation, Analytics

      4.5
      Rating, 4.5 out of 5 stars
      ·
      167 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • K

      Knowledge Accelerators

      From Excel to Power BI

      Skills you'll gain: Power BI, Dashboard, Data Presentation, Interactive Data Visualization, Data Analysis Expressions (DAX), Microsoft Power Platform, Data Import/Export, Microsoft Excel, Data Visualization Software, Business Intelligence, Data Modeling, Data-Driven Decision-Making, Data Sharing, Data Manipulation

      4.5
      Rating, 4.5 out of 5 stars
      ·
      1.4K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Generative AI Automation

      Skills you'll gain: Prompt Engineering, ChatGPT, Ideation, Verification And Validation, Data Validation, Data Presentation, Productivity, Generative AI, Document Management, Data Synthesis, Image Analysis, Data Capture, Artificial Intelligence, OpenAI, Large Language Modeling, Data Analysis, Organizational Skills, Risk Management Framework, Computer Vision, Microsoft Excel

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.9K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Generative AI Data Analyst

      Skills you'll gain: Data Storytelling, Prompt Engineering, Data Presentation, ChatGPT, Data Synthesis, Microsoft Excel, Productivity, Infographics, Document Management, SQL, Generative AI, Artificial Intelligence, Data Visualization, Data Cleansing, Large Language Modeling, Data Import/Export, Statistical Reporting, Data Integration, Data Transformation, Data Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.6K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      AI Agents and Agentic AI in Python: Powered by Generative AI

      Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI Agents, OpenAI, Productivity, Python Programming, Agentic systems, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Artificial Intelligence, Large Language Modeling, Creative Thinking, Ingenuity, Brainstorming, Software Development Tools, Application Development, Prototyping, Persona (User Experience), Business Logic, Automation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      S

      Salesforce

      Sales and CRM Overview

      Skills you'll gain: Sales Process, Sales, Salesforce, Customer Relationship Management (CRM) Software, Sales Operations, Customer Relationship Management, Sales Development, B2B Sales, Data Management, Customer Data Management, Databases, Data Cleansing, Business-To-Consumer

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.5K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      F

      Fractal Analytics

      Generative AI for HR Professionals

      Skills you'll gain: Prompt Engineering, HR Tech, Generative AI Agents, Data Ethics, ChatGPT, Human Resources, Verification And Validation, Ethical Standards And Conduct, Recruitment, Employee Engagement, Talent Acquisition, Diversity and Inclusion, Compliance Management

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Prompt Engineering for Educators

      Skills you'll gain: Prompt Engineering, ChatGPT, Productivity, Creative Problem-Solving, Generative AI, AI Personalization, Data Synthesis, Image Analysis, Data Capture, Artificial Intelligence, Innovation, Brainstorming, OpenAI, Large Language Modeling, Game Design, Data Analysis, Organizational Skills, Education Software and Technology, Computer Vision, Data Storytelling

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.6K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Business Analytics for Decision Making

      Skills you'll gain: Business Analytics, Risk Analysis, Business Analysis, Decision Making, Analytics, Business Intelligence, Predictive Analytics, Simulation and Simulation Software, Business Modeling, Data Analysis, Process Optimization, Market Analysis, Unsupervised Learning, Microsoft Excel, Probability Distribution

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.9K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Brand Marketing and SEO Tools using Wix

      Skills you'll gain: Email Marketing, Search Engine Optimization, Web Analytics and SEO, Social Media Marketing, Brand Marketing, Brand Awareness, Branding, Social Media, Digital Marketing, Marketing Design, Marketing, Content Creation, Web Design and Development

      4.6
      Rating, 4.6 out of 5 stars
      ·
      357 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      ChatGPT + Excel: AI-Enhanced Data Analysis & Insight

      Skills you'll gain: Data Storytelling, Prompt Engineering, Data Presentation, ChatGPT, Excel Macros, Excel Formulas, Data Synthesis, Microsoft Excel, Productivity, Infographics, Data Visualization, Spreadsheet Software, Data Analysis, Generative AI, Artificial Intelligence, Data Cleansing, Large Language Modeling, Interactive Data Visualization, Data Import/Export, Statistical Reporting

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.1K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      M

      Microsoft

      Microsoft Business Analyst

      Skills you'll gain: Microsoft Power Platform, Excel Formulas, Process Flow Diagrams, Business Process Modeling, User Story, Business Requirements, Stakeholder Management, Data Modeling, Microsoft Excel, Microsoft Visio, Software Development Life Cycle, Requirements Analysis, Requirements Elicitation, Quality Management, Pivot Tables And Charts, Power BI, Microsoft Power Automate/Flow, Scrum (Software Development), Business Analysis, Project Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1K reviews

      Beginner · Professional Certificate · 3 - 6 Months

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    In summary, here are 10 of our most popular marketing analytics courses

    • Custom Reports in Google Analytics: Coursera Project Network
    • From Excel to Power BI: Knowledge Accelerators
    • Generative AI Automation: Vanderbilt University
    • Generative AI Data Analyst: Vanderbilt University
    • AI Agents and Agentic AI in Python: Powered by Generative AI: Vanderbilt University
    • Sales and CRM Overview: Salesforce
    • Generative AI for HR Professionals: Fractal Analytics
    • Prompt Engineering for Educators: Vanderbilt University
    • Business Analytics for Decision Making: University of Colorado Boulder
    • Brand Marketing and SEO Tools using Wix: Coursera Project Network

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