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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Visualization for Data Analysis with Power BI

    Skills you'll gain: Power BI, Data Ethics, Data Visualization Software, Data Analysis, Statistical Analysis, Correlation Analysis, Business Intelligence, Advanced Analytics, Data Analysis Expressions (DAX), Analytics, Data-Driven Decision-Making, Exploratory Data Analysis, Trend Analysis, Time Series Analysis and Forecasting, Scatter Plots, Forecasting, Geospatial Information and Technology, Root Cause Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Clinical Data Science

    Skills you'll gain: Tidyverse (R Package), Clinical Data Management, Extract, Transform, Load, Data Modeling, Clinical Research, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Medical Privacy, Data Manipulation, Predictive Modeling, Database Design, Google Cloud Platform, Intensive Care Unit, Data Ethics, Data Quality, Natural Language Processing, Bioinformatics, Informatics, Text Mining, Clinical Informatics, R Programming

    4.5
    Rating, 4.5 out of 5 stars
    ·
    485 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Basic Data Processing and Visualization

    Skills you'll gain: Data Processing, Data Manipulation, Data Visualization, Web Scraping, Data Visualization Software, Pandas (Python Package), Data Analysis, Data Preprocessing, Data Cleansing, Matplotlib, Data Import/Export, NumPy, Jupyter, JSON, Python Programming

    4.3
    Rating, 4.3 out of 5 stars
    ·
    199 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Human Capital: Strategic HR and Managing Talent

    Skills you'll gain: Human Capital, Human Resource Strategy, Change Management, Talent Management, Organizational Strategy, HR Tech, Crisis Management, Talent Acquisition, Workforce Development, Team Management, Leadership Development, People Analytics, Leadership, Cultural Diversity, Mentorship

    4.8
    Rating, 4.8 out of 5 stars
    ·
    38 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Working with BigQuery

    Skills you'll gain: Statistical Reporting, Data Visualization, Big Data, SQL, Query Languages, Data Import/Export, Data Presentation, Google Cloud Platform, Data Warehousing, Data Sharing, Analytics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    244 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    AI in Real Estate

    Skills you'll gain: Property and Real Estate, Real Estate, Fraud detection, Advanced Analytics, Real Estate Transactions, Predictive Analytics, Marketing Analytics, Responsible AI, Market Trend, Property Management, Marketing Strategies, Tensorflow, Artificial Intelligence, Business Valuation, Automation, Machine Learning, Risk Management

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    Tel Aviv University

    Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing

    Skills you'll gain: Economics, Economics, Policy, and Social Studies, Tax, Economic Development, Social Justice, Socioeconomics, Public Policies, Sustainable Development, Tax Management, Policy Analysis, Income Tax, Market Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    135 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Statistics for Genomic Data Science

    Skills you'll gain: Biostatistics, Bioinformatics, Exploratory Data Analysis, Statistical Analysis, Statistical Methods, Statistical Hypothesis Testing, Statistics, R Programming, Probability & Statistics, Data Preprocessing, Data Analysis, Statistical Inference, Regression Analysis, Data Pipelines, Data Transformation, Logistic Regression

    4.2
    Rating, 4.2 out of 5 stars
    ·
    378 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Diseñando una estrategia de negocios en América Latina

    Skills you'll gain: Business Strategy, Economics, Business Economics, Business Development, Entrepreneurship, Socioeconomics, Innovation, International Relations, Market Analysis, Law, Regulation, and Compliance, Finance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    128 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Command Line Tools for Genomic Data Science

    Skills you'll gain: Unix Commands, Bioinformatics, Unix, Data Management, Command-Line Interface, Linux Commands, Molecular Biology, Big Data, File Management, Data Analysis Software, Data Processing

    4
    Rating, 4 out of 5 stars
    ·
    570 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft 365 with Generative AI

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Responsible AI, Presentations, Microsoft Excel, Microsoft Outlook, Microsoft PowerPoint, Microsoft Teams, Data Storytelling, Predictive Modeling, Email Automation, Data Visualization Software, Microsoft Word, Collaborative Software, Sales Presentations, Microsoft 365, Data Analysis, Productivity Software, Multimedia, Report Writing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    47 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    SAS

    Machine Learning Rock Star – the End-to-End Practice

    Skills you'll gain: Predictive Modeling, Responsible AI, Predictive Analytics, Machine Learning, Data Ethics, Data Preprocessing, Technical Management, Model Evaluation, MLOps (Machine Learning Operations), Applied Machine Learning, Data-Driven Decision-Making, Statistical Modeling, Performance Reporting, Supervised Learning, Business Ethics, Decision Tree Learning, Artificial Intelligence and Machine Learning (AI/ML), Business Analytics, Data Science, Machine Learning Algorithms

    4.8
    Rating, 4.8 out of 5 stars
    ·
    189 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Visualization for Data Analysis with Power BI: Microsoft
  • Clinical Data Science: University of Colorado System
  • Basic Data Processing and Visualization: University of California San Diego
  • Human Capital: Strategic HR and Managing Talent: University of Michigan
  • Working with BigQuery: Coursera
  • AI in Real Estate: AI CERTs
  • Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing: Tel Aviv University
  • Statistics for Genomic Data Science: Johns Hopkins University
  • Diseñando una estrategia de negocios en América Latina: Tecnológico de Monterrey
  • Command Line Tools for Genomic Data Science: Johns Hopkins University

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Digital Marketing (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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