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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    E

    Emory University

    Marketing Channel Strategy & B2B2C Routes to Market

    Skills you'll gain: Marketing Channel, Strategic Marketing, Business Marketing, Direct Selling, Customer experience strategy (CX), Go To Market Strategy, Target Market, Customer Analysis, Market Research, Marketing Strategies, Value Propositions, Market Opportunities, Case Studies, Customer Demand Planning, E-Commerce, Compensation Management, Strategic Partnership, Consumer Behaviour, B2B Sales, Business Relationship Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    68 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Amsterdam

    Quantitative Methods

    Skills you'll gain: Scientific Methods, Research Design, Sampling (Statistics), Science and Research, Research, Research Methodologies, Surveys, Quantitative Research, Social Sciences, Experimentation, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.4K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Qualitative Research Methods in Psychology

    Skills you'll gain: Qualitative Research, Interviewing Skills, Case Studies, Research, Research Methodologies, Data Analysis, Data Collection, Social Sciences, Research Design, Psychology, Cultural Diversity, Analytical Skills, Anthropology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    81 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    N

    National Taiwan University

    Operations Research (2): Optimization Algorithms

    Skills you'll gain: Operations Research, Linear Algebra, Numerical Analysis, Applied Mathematics, Algorithms, Process Optimization, Engineering Calculations, Program Implementation, Computational Thinking, Operational Analysis, Mathematical Modeling, Resource Allocation, Decision Making, Facility Management, Calculus, Business Analytics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    158 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze and Build Trading Systems Using Market Models

    Skills you'll gain: Financial Trading, Financial Market, Technical Analysis, Derivatives, Statistical Analysis, Market Dynamics, Risk Analysis, Market Analysis, Trend Analysis, Performance Analysis, Probability Distribution, Behavioral Economics, Model Evaluation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Project: Writing a Research Paper

    Skills you'll gain: Peer Review, Writing, Editing, Proofreading, Grammar, Style Guides

    4.8
    Rating, 4.8 out of 5 stars
    ·
    486 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Business Interviews: Communication, Research & Tips

    Skills you'll gain: Interviewing Skills, Business Communication, Verbal Communication Skills, Business Research, Interpersonal Communications, Communication, Professionalism, Non-Verbal Communication, Professional Development, Branding, Virtual Teams, Company, Product, and Service Knowledge, Self-Awareness

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Academic Research Types and Methods

    Skills you'll gain: Intellectual Property, Research, Higher Education, Research Methodologies, Research Design, Science and Research, Ethical Standards And Conduct, Student Engagement, Safety and Security

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Generative AI for Keyword Research

    Skills you'll gain: Keyword Research, Generative AI, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Prompt Engineering, Competitive Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    38 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Market Adaptation and Specialized Negotiation Skills

    Skills you'll gain: Legal Strategy, Business Ethics, Price Negotiation, Cultural Responsiveness, AI Personalization, Data-Driven Decision-Making

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Design and Conduct of Clinical Trials

    Skills you'll gain: Clinical Trials, Clinical Research, Clinical Research Ethics, Good Clinical Practices (GCP), Informed Consent, Biostatistics, Healthcare Ethics, Science and Research, Regulatory Compliance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    345 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Translating Research to Healthcare Policy

    Skills you'll gain: Health Policy, Health Equity, Policty Analysis, Research, and Development, Health Disparities, Policy Development, Policy Analysis, Advocacy, Health Care, Health Administration, Public Policies, Healthcare Industry Knowledge, Medical Science and Research, Public Health, Research, Research Design

    4.4
    Rating, 4.4 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Marketing Channel Strategy & B2B2C Routes to Market: Emory University
  • Quantitative Methods: University of Amsterdam
  • Qualitative Research Methods in Psychology: American Psychological Association
  • Operations Research (2): Optimization Algorithms: National Taiwan University
  • Analyze and Build Trading Systems Using Market Models: EDUCBA
  • Project: Writing a Research Paper: University of California, Irvine
  • Business Interviews: Communication, Research & Tips: Coursera
  • Academic Research Types and Methods: University of California, Davis
  • Generative AI for Keyword Research: Coursera
  • Market Adaptation and Specialized Negotiation Skills: LearnQuest

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