Gain the knowledge and skills you need to advance.
This role has a $67,968 median salary ¹.
A Digital Marketing Specialist manages campaigns, optimizing SEO, SEM, and social media with tools like Google Analytics to increase engagement.
This role has a $67,968 median salary ¹.
Offered by
This role has a $53,120 median salary ¹.
A Social Media Strategist develops and executes campaigns to boost brand awareness and engagement while analyzing metrics and optimizing content.
This role has a $53,120 median salary ¹.
Offered by
Build toward a degree
Professional Certificate
Course
Build toward a degree
Professional Certificate
Course
Build toward a degree
Professional Certificate
Specialization
Professional Certificate
Course
University of California, Davis
Course
SkillUp
Course
Specialization
Specialization
The language used throughout the course, in both instruction and assessments.
Skills you'll gain: Social Media Marketing, Social Media, Target Audience, Target Market, Social Media Management, Marketing, Social Media Strategy, Instagram, Marketing Channel, Digital Media Strategy, Marketing Strategies, Facebook, Digital Marketing, Smart Goals, Key Performance Indicators (KPIs)
Beginner · Course · 1 - 3 Months
Skills you'll gain: Campaign Management, Social Media, Content Performance Analysis, Digital Marketing, Social Media Marketing, Digital Media Strategy, Case Studies, Marketing Strategies, Strategic Marketing, Social Media Strategy, Marketing, Marketing Strategy and Techniques, Competitive Analysis, Global Marketing, Facebook, LinkedIn, Business Strategy
Mixed · Course · 1 - 4 Weeks
Simplilearn
Skills you'll gain: Search Engine Marketing, Google Ads, Search Engine Optimization, Marketing Strategies, Web Analytics and SEO, Online Advertising, Marketing, Email Marketing, Marketing Analytics, Digital Marketing, Marketing Psychology, Customer Relationship Management, Paid media, Campaign Management, Marketing Automation, Advertising Campaigns, Google Analytics, UI/UX Strategy, Social Media Marketing, Digital Advertising
Beginner · Specialization · 1 - 3 Months
University of Colorado Boulder
Skills you'll gain: Value Propositions, Market Research, Social Media Marketing, Strategic Planning, Social Media Strategy, Search Engine Optimization, Competitive Analysis, Marketing Operations, Digital Media Strategy, Data-Driven Decision-Making, Consumer Behaviour, Web Analytics and SEO, Marketing Psychology, Operations Management, Technical Management, Marketing Management, Digital Marketing, Branding, Google Ads, Forecasting
Build toward a degree
Beginner · Specialization · 3 - 6 Months
Tecnológico de Monterrey
Skills you'll gain: Search Engine Marketing, Customer Engagement, Brand Management, Digital Media Strategy, Search Engine Optimization, Target Market, Digital Marketing, Web Analytics and SEO, Marketing Communications, Digital Advertising, Social Media Strategy, Digital Transformation, Customer Retention, Content Strategy, Social Media Marketing, Marketing Analytics, Marketing Strategies, Lead Generation, Customer Acquisition Management, Content Marketing
Intermediate · Specialization · 1 - 3 Months
Skills you'll gain: Responsible AI, Digital Advertising, Email Marketing, Generative AI, Marketing Automation, AI Personalization, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Keyword Research, Prompt Engineering, Search Engine Optimization, Social Media Marketing, Copywriting, E-Commerce
Intermediate · Course · 1 - 3 Months
Coursera Project Network
Skills you'll gain: Facebook, Social Media Marketing, Social Media, Social Media Content, Customer Service, Customer experience improvement, Marketing, Business Marketing, ChatGPT, Customer Communications Management, User Accounts
Beginner · Guided Project · Less Than 2 Hours
Skills you'll gain: Email Marketing, Google Ads, Paid media, Social Media Marketing, Search Engine Optimization, Google Analytics, Customer Retention, Marketing Budgets, Loyalty Programs, Order Fulfillment, Search Engine Marketing, Web Analytics, Marketing Analytics, Media Planning, Customer experience strategy (CX), Online Advertising, Email Automation, Marketing, Digital Marketing, E-Commerce
Beginner · Professional Certificate · 3 - 6 Months
Coursera Project Network
Skills you'll gain: Facebook, Social Media Marketing, Marketing Analytics, Social Media Management, Advertising, Target Audience, Digital Advertising, Drive Engagement, Content Strategy, Content Creation
Beginner · Guided Project · Less Than 2 Hours
Skills you'll gain: Social Media Strategy, Social Media Marketing, Instagram, Video Editing, Professional Development, Digital Content, Branding, Portfolio Management, Promotional Strategies
Mixed · Course · 1 - 4 Weeks
Skills you'll gain: Marketing Analytics, Analytics, Marketing, Data Analysis, Resource Utilization, Marketing Effectiveness, Registration, Statistical Methods, Digital Marketing, Social Media Marketing
Intermediate · Course · 1 - 4 Weeks
Coursera Project Network
Skills you'll gain: Instagram, Social Media Marketing, Social Media Content, Marketing Budgets, Social Media, Graphic and Visual Design Software, Graphic and Visual Design, Brand Awareness, Branding
Beginner · Guided Project · Less Than 2 Hours