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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Business Management Essentials

    Skills you'll gain: Process Improvement, Process Management, Global Marketing, Business Process, Business Process Management, Financial Statement Analysis, Financial Statements, Brand Management, Leadership and Management, Financial Analysis, Marketing, People Management, Team Leadership, Strategic Marketing, Organizational Change, Leadership, Inventory Accounting, Business Strategy, Financial Management, Data Analysis

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    343 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    P

    PwC

    Data Analysis and Presentation Skills: the PwC Approach Final Project

    Skills you'll gain: Presentations, Customer Analysis, Data Visualization, Data Presentation, Microsoft PowerPoint, Target Audience, Business Consulting, Microsoft Excel, Data Storytelling, Business Analysis, Data Analysis, Pivot Tables And Charts, Dashboard, Constructive Feedback

    4.7
    Rating, 4.7 out of 5 stars
    ·
    256 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Developing a Marketing Mix for Growth

    Skills you'll gain: Product Strategy, Integrated Marketing Communications, Strategic Marketing, Marketing Management, Advertising, Marketing, Marketing Channel, Product Management, Product Lifecycle Management, Marketing Communications, Marketing Effectiveness, Marketing Strategies, Value Propositions, Brand Management, Market Analysis, Promotional Strategies, Consumer Behaviour, Price Negotiation, Writing

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    732 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Tesoros de la Física y sus Descubridores I

    Skills you'll gain: electromagnetics, Energy and Utilities, Physics, Mechanics, European History, Ancient History, Scientific Methods, World History, General Science and Research, Experimentation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    858 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Stanford University

    Fundamentals of Machine Learning for Healthcare

    Skills you'll gain: Healthcare Ethics, Data Ethics, Applied Machine Learning, Machine Learning Algorithms, Machine Learning, Responsible AI, Artificial Neural Networks, Healthcare Industry Knowledge, Model Evaluation, Artificial Intelligence and Machine Learning (AI/ML), Reinforcement Learning, Deep Learning, Convolutional Neural Networks, Health Policy, Data Preprocessing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    603 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Generative AI for Sales

    Skills you'll gain: Prompt Engineering, Sales Strategy, Sales Pipelines, AI Personalization, Sales Operations, Responsible AI, Lead Generation, Sales Development, Generative AI Agents, Competitive Analysis, Sales Management, Marketing Automation, Customer Relationship Management (CRM) Software, Account Management, Business Process Automation, Business Intelligence, Workflow Management, Market Analysis, Data-Driven Decision-Making, Forecasting

    4.2
    Rating, 4.2 out of 5 stars
    ·
    29 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Evaluación del y para el aprendizaje en educación universitaria

    Skills you'll gain: Program Evaluation, Curriculum Development, Student-Centred Learning, Higher Education, Instructional Strategies, Ethical Standards And Conduct, Qualitative Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    654 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidade Estadual de Campinas

    Pensamento Crítico, Lógica e Argumentação

    Skills you'll gain: Logical Reasoning, Deductive Reasoning, Persuasive Communication, Liberal Arts, Research, Oral Expression, Writing, Media and Communications, Journalism, Appeals, Statistics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    132 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    ESSEC Business School

    L'avenir de la décision : connaître et agir en complexité

    Skills you'll gain: Socioeconomics, Complex Problem Solving, Organizational Change, Social Sciences, Organizational Strategy, Economics, Policy, and Social Studies, Systems Thinking, International Relations, Strategic Decision-Making, Education and Training, Global Marketing, Decision Making, Analysis, Psychology, digital literacy, Digital Transformation, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    385 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    K

    Kennesaw State University

    Writing Professional Email and Memos (Project-Centered Course)

    Skills you'll gain: Peer Review, Grammar, Business Writing, Business Correspondence, Writing, Editing, Proofreading, Concision, Taking Meeting Minutes, Professionalism, Business Communication, Target Audience, Constructive Feedback

    4.3
    Rating, 4.3 out of 5 stars
    ·
    455 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of London

    Foundations of Data Science: K-Means Clustering in Python

    Skills you'll gain: Matplotlib, Probability & Statistics, Data Science, Unsupervised Learning, Statistics, NumPy, Python Programming, Pandas (Python Package), Data Analysis, Machine Learning Algorithms, Machine Learning, Data Manipulation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    733 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    W

    Wesleyan University

    Creative Writing: The Craft of Setting and Description

    Skills you'll gain: Storytelling, Writing, Writing and Editing, Content Creation, Creativity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.4K reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Business Management Essentials: Illinois Tech
  • Data Analysis and Presentation Skills: the PwC Approach Final Project: PwC
  • Developing a Marketing Mix for Growth: University of Illinois Urbana-Champaign
  • Tesoros de la Física y sus Descubridores I: Universidad de los Andes
  • Fundamentals of Machine Learning for Healthcare: Stanford University
  • Generative AI for Sales: Coursera
  • Evaluación del y para el aprendizaje en educación universitaria: Universidad Nacional Autónoma de México
  • Pensamento Crítico, Lógica e Argumentação: Universidade Estadual de Campinas
  • L'avenir de la décision : connaître et agir en complexité: ESSEC Business School
  • Writing Professional Email and Memos (Project-Centered Course): Kennesaw State University

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Modeling (9)
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