Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

University of California, Irvine
Skills you'll gain: Internal Communications, Corporate Communications, Media Relations, Storytelling, Strategic Communication, Employee Engagement, Target Audience, Diversity Equity and Inclusion Initiatives, Public Relations, Crisis Management, Drive Engagement, Social Media, Social Media Management, Interpersonal Communications, Business Communication, Stakeholder Communications, Telecommuting, Customer Communications Management, Employee Retention, Diversity and Inclusion
Beginner · Specialization · 1 - 3 Months

Berklee
Skills you'll gain: Marketing Budgets, Marketing Planning, Performance Metric, Marketing Strategies, Sales Presentations, Goal Setting, Travel Arrangements, Customer Engagement, Booking (Sales), Event Marketing, Content Marketing, Professional Networking, Business Planning, Talent Management, Scheduling
Beginner · Course · 1 - 4 Weeks

Universidad Nacional Autónoma de México
Skills you'll gain: Creativity, Creative Thinking, Brainstorming, Design Thinking, Creative Problem-Solving, Curiosity, Innovation, Cognitive flexibility, Problem Solving, Dealing With Ambiguity, Persona (User Experience)
Mixed · Course · 1 - 3 Months

Fractal Analytics
Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Data Ethics, Management Consulting, Artificial Intelligence, Business Consulting, Consulting, ChatGPT, Technical Consulting, AI Enablement, Microsoft Copilot, Quality Assurance, Market Research, Large Language Modeling, Automation, Technical Communication, Ethical Standards And Conduct, Critical Thinking, Problem Solving
Beginner · Specialization · 1 - 3 Months

University at Buffalo
Skills you'll gain: Process Mapping, Data Collection, Process Improvement, Business Process, Process Analysis, Data-Driven Decision-Making, Performance Measurement, Data Validation, Business Process Modeling, Business Analytics, Operational Performance Management, Gap Analysis, Organizational Strategy, Key Performance Indicators (KPIs), Internet Of Things, Data Integrity
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Logo Design, Canva (Software), Marketing Design, Design Elements And Principles, Marketing Materials, Color Theory, Graphic Design, Branding, Marketing, Advertising, Business
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Strategy, Content Development and Management, Web Content, No-Code Development, Marketing Collateral, Web Design, Driving engagement, Web Development, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Responsible AI, Generative AI, Governance, Data Governance, Data Management, Compliance Management, Consumer Behaviour, AI Enablement, Social Impact, Business Risk Management, Business Operations, Data Ethics, AI Product Strategy, Artificial Intelligence, Risk Analysis, Automation, Stakeholder Management, Human Resources, Leadership and Management, Risk Management
Beginner · Specialization · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Global Marketing, Export Control, International Finance, Mergers & Acquisitions, Risk Management, Business Development, Market Analysis, Franchising, Target Market, Cultural Sensitivity, Business Strategy, Intellectual Property
Beginner · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Intelligence Collection and Analysis, Strategic Thinking, Competitive Intelligence, Critical Thinking, Analysis, Business Intelligence, Digital Transformation, Timelines, Decision Making, Trend Analysis, Stakeholder Analysis, Business Strategy, Complex Problem Solving, International Relations, Empathy & Emotional Intelligence, Forecasting, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: AI Product Strategy, Backlogs, Agile Product Development, Stakeholder Communications, Product Roadmaps, Virtual Teams, Stakeholder Management, Agile Project Management, Product Strategy, Agile Methodology, User Story, Communication, Cross-Functional Collaboration, Product Lifecycle Management, Product Management, Negotiation, Product Requirements, Sprint Planning, Conflict Management, Scaled Agile Framework
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Google Analytics, Ad Hoc Reporting, Management Reporting, Performance Reporting, Web Analytics, Marketing, Web Development
Intermediate · Guided Project · Less Than 2 Hours