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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Financial Forecasting and Planning

    Skills you'll gain: Financial Forecasting, Forecasting, Generative AI, Financial Management, Market Intelligence, Data-Driven Decision-Making, AI Enablement, Financial Planning, Artificial Intelligence, Market Analysis, Data Quality

    4
    Rating, 4 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Blockchain Opportunity Analysis for Global Commerce

    Skills you'll gain: Blockchain, Business Analysis, Market Opportunities, Competitive Analysis, Stakeholder Analysis, Market Analysis, Case Studies, Feasibility Studies, Project Implementation, Solution Design, Value Propositions, Innovation, Business Strategy, Market Research

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Generative AI for Sales

    Skills you'll gain: Prompt Engineering, Sales Strategy, Sales Pipelines, AI Personalization, Sales Operations, Responsible AI, Lead Generation, Sales Development, Generative AI Agents, Competitive Analysis, Sales Management, Marketing Automation, Customer Relationship Management (CRM) Software, Account Management, Business Process Automation, Business Intelligence, Workflow Management, Market Analysis, Data-Driven Decision-Making, Forecasting

    4.2
    Rating, 4.2 out of 5 stars
    ·
    29 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Sciences Po

    Entreprendre dans les Industries Culturelles à l'ère du numérique

    Skills you'll gain: Organizational Structure, Promotional Strategies, Business Modeling, Entrepreneurship, Content Creation, Target Audience, Consumer Behaviour, Digital Content, Entrepreneurial Finance, Innovation, Digital Transformation, Market Opportunities, Digital Media Strategy, Intellectual Property

    4.6
    Rating, 4.6 out of 5 stars
    ·
    164 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    Introduction to Comparative Indo-European Linguistics

    Skills you'll gain: Ancient History, Culture, Language Learning, Anthropology, Social Studies, Multilingualism, Literacy, Research, Research Methodologies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    100 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Lending, Crowdfunding, and Modern Investing

    Skills you'll gain: FinTech, Portfolio Management, Consumer Lending, Return On Investment, Lending and Underwriting, Financial Services, Risk Analysis, Investments, Fundraising and Crowdsourcing, Financial Market, Asset Management, Case Studies, Wealth Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    589 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of London

    Applied Public History: Places, People, Stories

    Skills you'll gain: Public History, Storytelling, Program Evaluation, Media and Communications, Research, Community Outreach, Timelines, Case Studies, Cultural Diversity, Research Methodologies, Creativity, Interviewing Skills

    4.8
    Rating, 4.8 out of 5 stars
    ·
    113 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Data Collection: Online, Telephone and Face-to-face

    Skills you'll gain: Surveys, Interviewing Skills, Data Collection, Sampling (Statistics), Unstructured Data, Research Methodologies, Qualitative Research, Data Validation, Data Quality, Text Mining

    4.6
    Rating, 4.6 out of 5 stars
    ·
    353 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    L

    Ludwig-Maximilians-Universität München (LMU)

    高阶竞争策略(中文版)

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Strategy, Growth Strategies, Product Strategy, Market Dynamics, Competitive Analysis, New Business Development, Online Advertising, Consumer Behaviour, Market Share, Regulatory Compliance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    101 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Cape Town

    Introduction to Small Molecule Drug Discovery & Development

    Skills you'll gain: Pharmacology, Drug Development, Clinical Trials, Good Clinical Practices (GCP), Pharmaceuticals, Pre-Clinical Development, Infectious Diseases, Patient-centered Care, New Product Development, Medical Science and Research, Informed Consent

    4.8
    Rating, 4.8 out of 5 stars
    ·
    106 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Minnesota

    Introduction to Human Behavioral Genetics

    Skills you'll gain: Mental and Behavioral Health, Social Studies, Psychology, Psychiatry, Medical Science and Research, Molecular Biology, Research Methodologies, Biology, Statistical Analysis, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    601 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of California, Irvine

    Basics of Extracellular Vesicles

    Skills you'll gain: Specimen Collection, Specimen Processing, Specimen Preparation, Medical Laboratory, Laboratory Testing, Cell Cultures, Biochemical Assays, Cell Biology, Analytical Chemistry, Laboratory Research, Molecular, Cellular, and Microbiology, Molecular Biology, Biomedical Technology, Laboratory Equipment, Biology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    353 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • GenAI for Financial Forecasting and Planning: Coursera
  • Blockchain Opportunity Analysis for Global Commerce: INSEAD
  • Generative AI for Sales: Coursera
  • Entreprendre dans les Industries Culturelles à l'ère du numérique: Sciences Po
  • Introduction to Comparative Indo-European Linguistics: Universiteit Leiden
  • Lending, Crowdfunding, and Modern Investing: University of Pennsylvania
  • Applied Public History: Places, People, Stories: University of London
  • Data Collection: Online, Telephone and Face-to-face: University of Michigan
  • 高阶竞争策略(中文版): Ludwig-Maximilians-Universität München (LMU)
  • Introduction to Small Molecule Drug Discovery & Development: University of Cape Town

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